Compete For Prefabricated Wet Market With One Fish Whole Industry Chain

China New Net Zhoushan July 7 (reporter Lin Bo) On July 7, "Entrepreneurship in China · Overseas Chinese help to enrich the River of common heart · Overseas Chinese build new achievements" - 2023 China (Zhoushan) Seafood prepared dishes Development Overseas Chinese Wisdom Forum was held in Zhoushan, Zhejiang, the industry and experts and scholars gathered to discuss the "one fish" whole industry chain development plan.
This year's central No. 1 document pointed out: "Improve the standardization and standardization level of industries such as clean vegetables and central kitchens. Cultivate and develop the prepared vegetable industry." This is the first time that prepared dishes have been written into the central No. 1 file since their introduction.
According to relevant report data show that in 2022, the size of China's prefabricated vegetable market reached 419.6 billion yuan, and the market size is expected to reach 1072 billion yuan in 2026, and a trillion-yuan level "blue ocean" industry is about to be born.
At present, the domestic prefabricated food industry has a good development trend, overseas markets continue to expand, and foreign trade exports continue to improve.
"Giving full play to the advantages of ecological resources, industrial resources and overseas Chinese affairs is a 'key move' for Zhoushan's seafood prefabricated dishes." Wu Bingfang, vice minister of the United Front Work Department of Zhejiang Provincial Party Committee and director of the Overseas Chinese Affairs Office of Zhejiang Provincial People's Government, said that it will continue to go deep into the ship, workshop and market, continue to carry out the activities of "big visits, big research, big services and big problems", promote the standardization, standardization and digital development of the seafood prepared dish industry, and provide service guidelines for overseas Chinese enterprises to enter the seafood prepared dish industry.
Zhoushan is located at the intersection of the golden coastline of eastern China and the Golden Waterway of the Yangtze River. It is the largest fishery production, processing and sales base in China, and is known as the "East China Sea fish warehouse" and the "fishing capital of China". The city is actively seizing opportunities, systematically planning the whole chain to promote the development of the "one fish" industry, and creating a 100-billion-level modern Marine fishery industry cluster.
"Zhoushan has a unique advantage in developing prepared seafood dishes." Zhou Jianjun, a member of the Party group of Zhoushan Government and the chief planner of the new district, said that the city has advantages in location, resources and industry, but the development of seafood prepared dishes in Zhoushan is still in the initial stage of exploration, and the overall development level needs to be improved, especially the lack of well-known seafood prepared dishes brands and recognized explosive products.
Rui Jijun, deputy general manager of China Aquatic Zhoushan Marine Fishery Co., LTD., said that in the future, it will develop and produce seafood prefabricated dishes with higher added value, cultivate a batch of squid, large yellow croak and other seafood prefabricated dishes characteristic brands or even explosive products, seize opportunities, grab the track, give new energy, and actively create a seafood prefabricated dishes with Zhoushan identification "new heights".
It is reported that the event is jointly sponsored by Zhejiang Provincial Party Committee United Front Work Department (Zhejiang Overseas Chinese Office), Zhejiang Overseas Chinese Federation, Zhoushan People's Government, China Ocean Fisheries Association, Zhoushan Municipal Committee United Front Work Department (Zhoushan Overseas Chinese Office), Zhoushan Federation of Overseas Chinese, Zhoushan Federation of Industry and Commerce, Zhejiang Ocean University, Zhoushan Ocean Fisheries Group, Zhoushan Ocean Fisheries Association.